Hyperlinks are electronic connections to sites within your Web site or elsewhere on the Internet. If you choose to create links to external Web sites, explain how each site relates to your message. Be sure to insert a hyperlink and type the hyperlink address (URL) for each site. Ask the other organizations to reciprocate by listing your site; this will increase your site's exposure.

Travel Scotland
Travel Magazine produced in association with the Scottish Tourist Board

Scotland Online
Current affairs and useful guides with a Scottish perspective.

Web site name and address hyperlink
Briefly summarize why the information on the site to which you're linking is useful.